Topps, Jeter Collaboration a Multi-Year Endeavor – The Topps Company will bring 2020 Hall of Famer Derek Jeter’s unique player perspective to collectibles in a way the industry has not seen before.
Since the 1950s, Topps has worked closely with MLB players to showcase their talents and personalities in compelling and innovative ways, offering fans of all ages a unique view and connection to the game. Topps continues to innovate product offerings to include experiential, one-of-a-kind events and limited products and Jeter will collaborate with Topps in many new ways across its physical, digital and e-commerce products. This unique partnership will go beyond Topps’ product offerings, however, as Jeter will be heavily involved in the creative process.
Jeter’s autograph will be included in a TOPPS NOW® product line launching May 2nd, highlighting his biggest moments and milestones. He will bring his perspective to life through one-of-a-kind collections, as he will share the stories behind his top moments in baseball like no one else can.
Also beginning May 2nd as a special experience for collectors, fans will have an opportunity to have their questions for Jeter incorporated into new Topps MLB BUNT offerings. Fans can post their questions via Topps BUNT’s social channels, with select submissions being chosen for Jeter to answer.
He will also be featured in Topps Transcendent, a premiere experience where collectors can meet-and-greet their favorite players and Jeter will meet with fans for a special luncheon later this year.
“Topps has been a great partner for a number of years. When they came to me with the idea to provide unique content and experiences, I was very interested in being part of this exciting new venture and twist on tradition,” Jeter said. “Collecting baseball cards is something that connects lots of people and generations. That sense of community is so valuable, now more than ever.”
Collectors will get to see Jeter’s influence on many Topps products and experiences, such as the upcoming Captain’s Collection. He will also take part in the One of One Club. This will be a first of its kind Topps experience, giving fans the ability to create their own, unique 1-of-1 Jeter Topps card, which will then be signed by Jeter at a One of One Club event.
“Topps gives baseball fans a chance to get closer to the game and its players, and we are excited to include Hall of Famer Derek Jeter in the Topps family. This is a partnership unlike any Topps has been involved in before and we can’t wait to begin collaborating with a great baseball mind,” said David Leiner, Topps’ Global General Manager, Sports & Entertainment.
Jeter’s influence will be seen across the Topps portfolio – from the Topps.com website to the Topps MLB BUNT mobile app, which is available to download free in the iTunes App Store and Google Play. Follow the @Topps social media channels for more and visit topps.com to begin collecting.
- 2024 Leaf Metal Football Cards Checklist - April 17, 2024
- 2023 Leaf Magnificence Multi-Sport Trading Cards Checklist - April 16, 2024
- 2024 Craniacs Trading Cards Series 1 - April 16, 2024