2017 Upper Deck Certified Diamond Dealer Conference – Phoenix, Arizona – January 11-12, 2017 – The 2017 Upper Deck Certified Diamond Dealer Conference is sure to be an event that every hobby shop owner would benefit in attending. The two-day conference will be open only to Upper Deck Certified Diamond Dealers and will be packed full of informative content.
This will include speakers from outside the hobby who can help these retailers adapt and thrive in the constantly changing nature of business today. Executives from the NHL and NHLPA are scheduled to appear providing shop owners with access and the opportunity to hear them speak on the hockey collectibles industry as a whole.
Upper Deck will also be bringing in some surprise guests, have some incredible giveaways for attendees and have some awesome activities to make the conference a first-class and memorable event for all who attend. Attendees will also get unprecedented previews to upcoming Upper Deck gaming products and authenticated memorabilia as well! The event will take place at the Sheraton Grand Phoenix Hotel on January 11-12, 2017. More details will be released in the coming weeks.
“The trading card business can be difficult, especially for our partners in Canada who are dealing with a difficult exchange rate and other challenges,” said Jason Masherah, Upper Deck president.
“We believe we can help positively impact sales for our Certified Diamond Dealers by providing them with extremely targeted seminars, detailed product previews, the opportunity to impact product and program planning, memorable events along with access to athletes, executives from our company and our league partners. Upper Deck has always been about innovation and that is not just with regard to our products. This conference will be talked about for weeks afterwards and we hope to help all those who attend get their year off to a great start.”
Registration is just $99 and closes on Friday, December 30, 2016!
Please register at http://upperdeckstore.com/diamond
*For shops sending multiple people, you will need to register each person attending from the CDD account individually. Attendees MUST be stakeholders in the business over the age of 18.
2017 Upper Deck Certified Diamond Dealer Conference – Agenda
Tuesday, January 10
7:00pm-9:00pm – Welcome Cocktail Reception with Special Guest
Wednesday, January 11 – Start of Official Certified Diamond Dealer Conference
8:00am-8:30am – Breakfast and Intro
8:30am-9:30am – Morning Keynote – Patrick Schwerdtfeger on building your small business
9:30am-12:00pm – Show Programming
12:00pm-1:30pm – NHL/NHLPA Lunch
1:30pm-5:00pm – Show Programming
5:00pm-7:00pm – Break before evening event.
5:30pm-6:15pm – Authorized Internet Retailer Private Meeting
7:00pm-10:00pm – Evening Event Offsite with very special guest
Thursday, January 12
8:00am-8:30am – Breakfast and Intro
8:30am-9:30am – Morning Keynote
9:30am-12:00pm – Show Programming
12:00pm-1:30pm – Upper Deck Gaming Lunch
1:30pm-5:00pm – Show Programming including main gift distribution
5:00pm – Departure
2017 Upper Deck Certified Diamond Dealer Conference – Notes
- Show programming will consist of the following topics:
- Best practices for engaging with manufacturers and leagues
- Case study on opening a new or secondary shop
- Critical review of product calendar and opportunity to provide feedback that will be used to make changes to products onsite
- Review of the life cycle of building products
- Driving revenue to your shop through COMC
- Analysis of why shops go out of business
- Strengthening your online presence
- Making your shop look and operate better through programs like co-op from Upper Deck.
- Detailed analysis of diversifying your product portfolio with collectibles, non-sport and gaming products.
- And much more!
There will be special giveaways in EACH session so make sure to bring plenty of baggage space. In addition, Upper Deck staff will also be available to help with shipping any larger giveaway items as needed.
Attend every session to score an incredible gift from Upper Deck!
Special guests will be available to photo opps so make sure to bring a phone/camera phone that is fully charged!
- 2023-24 Panini Crown Royale NBA Basketball Cards Checklist - April 25, 2024
- 2024 Fyre Ballgame Relics - April 25, 2024
- 2023-24 Panini Select NBA Basketball Cards Checklist - April 25, 2024